Strengthen User Privacy and Compliance
Advanced Consent Enforcement
Simplify the process of gathering consent preferences from your CMP or in-house solution and seamlessly inject them into your data collection tool so that every downstream vendor that touches your customer data is already compliant.
Enforce Consent Across Complex Ecosystems
With a growing number of marketing and analytics tools, ensuring user consent is enforced consistently across different vendors can be a nightmare. Effortlessly configure consent categories to match your specific business requirements and integrate with any CMP or custom in-house solution to ensure your data collection efforts adhere to your users’ consent choices.
Navigate Data Privacy Complexities with Confidence
Seamlessly synchronize your CMP or in-house solution consent categories with data collection and routing for streamlined compliance. This empowers brands to prioritize user privacy while optimizing data collection and marketing strategies without getting bogged down by complex configurations or time-consuming implementations.
Avoid Vendor Lock-In
MetaRouter accepts all consent structures, so you can seamlessly configure your categories and process consent flags to ensure data flows efficiently and securely, regardless of what consent solution you are using (or want to switch to).
Align Consent Categories with Data Collection
Enforce consent rules across your entire vendor ecosystem from a single location and easily see where categories are linked downstream. This prevents data misalignment or configuration errors and ensures the integrity of user event data, bolstering overall compliance efforts.
Protect and Respect Each User’s Preferences
As a user visiting a specific website opts out of being tracked for performance and targeting cookies, that data will not be transmitted to vendors associated with those cookies.
Discover the MetaRouter Difference
Unlock the full potential of your customer data with MetaRouter's powerful data infrastructure. Experience data-driven marketing like never before.
Customer Data Infrastructure Platform
Cross-Domain Identity
Supercharge your analytics with a private, cross-domain identifier.
Flexible Platform Hosting
Enterprise-grade platform hosting, on your cloud our ours.
First-Party Data Collection
Completely own and control your customer data collection.
Consent Integration & Enforcement
Privacy compliance, protection assurance for Customer Data.
Transform, Map & Filter Data
Enhanced insights, targeted marketing and personalization.
Server-side Tag Management
Unlock Efficiency, Control, Scalability, and Data Accuracy.