How to Move Beyond Third-Party Tracking in 2024

Learn how to navigate the post-third-party cookie landscape with Greg Brunk's insights on first-party data collection and cross-domain tracking. Discover why securing PII handling and innovative tracking strategies can give digital advertisers a competitive edge in 2024.

How to Move Beyond Third-Party Tracking in 2024

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Curious about life after third-party cookies? Greg Brunk, MetaRouter's Head of Product, explores how first-party data collection and cross-domain tracking can provide digital advertisers a competitive edge. Learn how to secure PII handling and enhance personalized experiences while staying compliant with data privacy regulations.

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